The problem
High-ticket jewelry has to earn trust before checkout, and custom pieces needed a clear way to order online.
The online store of a Miami moissanite jeweler: chains, bracelets, pendants, earrings and rings, custom pieces, and a by-appointment showroom in the Diamond District.

High-ticket jewelry has to earn trust before checkout, and custom pieces needed a clear way to order online.
We built a custom Shopify store with collection pages by style, a custom-pendant request flow, financing at checkout, reviews, email capture and the brand's own video.
Customers can browse, finance or commission a custom piece online, from first idea to deposit.